About Smallsky Creative

Web Design with Real-World Business Sense

"I don’t just build websites; I build business assets. With over 20 years of experience in sales, marketing, and senior management, I look at your project through a commercial lens. I understand that your website isn't just an art project—it's a tool that needs to deliver a return on investment (ROI)."

What this means for you:

Strategic Mentoring: You aren't just hiring a designer; you're gaining a business partner who understands your bottom line.
No Jargon: I’ve sat in the manager’s chair. I explain the process clearly and keep you in total control.
Results-First Design: We focus on what will actually move the needle for your business, not just what looks "pretty."

What Makes My Approach Different?

I know what it’s like to run a small business - to juggle priorities, keep things moving, and still want your brand to look professional. That’s why every site I build is easy to update, simple to navigate, and made to fit you.

I don’t use templates or quick fixes. Every project starts with a conversation - to understand your goals, your customers, and how you like to work. It’s a genuine collaboration, not a transaction, and my role is to listen, guide, and bring your vision to life.

If you are still working out what you need, I offer a Clarity Session where we explore your ideas and create a simple plan that supports your next steps.

Website Clarity Session →

Building a Business That Supports Others

Smallsky Creative has grown through word of mouth and shared values: trust, professionalism, and community over competition. I regularly feature and support fellow small businesses, because when we lift each other up, everyone moves forward.

Behind every Smallsky website is real experience, care, and commitment — and behind the design is a person.

Tailored Designs for Captivating Audiences

Behind the design is a person

20+ Years of Commercial & Management Experience

No Hard Sell, Just Honest Advice

What People Say About Me

"Trust, Expertise, and Exceptional Support: Howard Delivers a Polished Website Experience"

“When your looking at creating your own website where do you turn?
well I'm very glad I made the decision to trust Howard with my Business needs.
From start to finish the help, support and guidance was second to none.
His expertise knowing just what was required and more importantly what was not needed has proven to be a perfect route to my professional and polished website.
A true gentleman and loyal business companion”
Phil Stubbs - bridge-fm.co.uk
Facilities Management, Logistics, Gardening Services
“It felt like a truly personal service.”

“I’d been considering getting some help with building a website. I had created one myself, but I didn’t really know what I was doing. I was looking for something more personal — someone who would actually work with me. At the time, I didn’t know who to turn to.
I had seen Howard at a few networking events, and then one of our mutual contacts asked him if he would take a look at my website and give me a few tips for free. We had an online meeting where Howard shared a lot of advice and was really friendly and easy to talk to. He asked me lots of questions about my business and was genuinely interested in understanding my values so he could help me bring them into a website that truly connects with the people I’m trying to reach. By the end of the call, I knew Howard was the right person to help me.
He explained everything clearly — what we could do, how it works, and the process step by step. This was a huge help for me, as I’m not very confident with the tech side of things.
Over the past month, we’ve worked together to create my brand-new website, and I’ve been so impressed with Howard’s work. He really captured my personality and what I wanted the website to represent. We had several online meetings, and he kept me updated regularly to make sure everything was exactly how I wanted it. It felt like a truly personal service, and he always listened carefully to my ideas and brought them to life.
I’m absolutely delighted with the result. Howard is extremely knowledgeable, explains everything in a way that makes sense, and worked so hard to bring my vision to life.
If you’re considering getting a website designed and want someone who will listen to what you actually want, explain things clearly, and capture the heart of your business, then Howard is definitely the person for you. I couldn’t recommend him more!”
James Painter - jppersonaltrainingmh.com
Personal Trainer/Life Coach
"From Dull to Dynamic: A Website Transformation That Delivered Results"

"Working with Howard at Smallsky Creative was a game-changer for my business.
My old website was uninspiring and hard to find online. Howard completely transformed it, bringing in vibrant colours and an engaging layout that truly reflects my brand.
He also tackled the SEO, making the site much easier to find. The results were immediate—our web traffic has increased significantly, and the feedback has been incredible.
Howard’s expertise and attention to detail have made a huge difference. I can’t recommend Smallsky Creative enough!"
Jonathon Hudson Evans - hudsonevans.uk
Manufacturers Representative
“Patient and understood my brief, he created the website exactly as I asked ”

Eli - elise-leamington.com
Importer and Retailer
"More Than Web Design: A Creative Journey with Howard's Expert Guidance"

Making a website can be a vulnerable place to go. Exploring what you want to present to the outside world.
Howard is so great at holding you through this exploration of how to present your work and yourself in a website.
He’s also bold with suggestions, it’s a place to express yourself not hide. It’s fun working with him too.
He brings his life experience and work background and gets intrigued and learns about the work you do.
I feel he wants the total best for his clients.
It’s not only web design, you’re getting business mentoring too.
Added bonus and treat.
Lisa Gornick - lisagornick.com
Artist, Producer and Actress
"Howard made the website process seamless, enjoyable, and truly rewarding!"

“As a professional coach, website development wasn’t my expertise, but I wanted full control over the process. Howard made it seamless—knowledgeable, consultative, and patient, he guided me every step of the way.
Now, I have a website I’m truly proud of, along with invaluable support on SEO and blogging.
If you want to fast-track your website with an expert who makes the process enjoyable, I highly recommend Howard!”
Antonia "Kooks" Bartels - coachingwithkooks.com
Life Coach
"Howard was professional, patient, and delivered a high-quality website that perfectly met my needs."

“Howard did a fantastic job on my website.
He was professional, knowledgeable, and incredibly patient as we worked through my specific requests.
Nothing was too much trouble, and the end result speaks for itself.
I’d recommend Howard to any small business looking for a high-quality, professional online presence.”
Anthony Tripyear - elzomi.com
Management and Sales Consultants
"You made the whole process easy – even for two non-techies!"

“Thank you for creating a wonderful website – It perfectly captures what we hoped for – You explained the whole process clearly, making it easy for two people who aren’t very tech-or social media savvy!
Your ability, patience and professionalism is second to none. Thank you”
Julia - hollandsestates.co.uk
Property Development
“A Fantastic Job – Howard Is an Absolute Legend”

“I can't recommend Howard Wilson enough, he did a fantastic job on my website, and is an absolute legend :) “
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